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A subgroup of World Confederation for Physical Therapy

Advisory Group on Branding

Progress Report March 2017


Advisory Group on Branding (AGB)

Terms of Reference and Charges

Members: Five members plus the Chair.  Additionally, one Executive Committee (EC) ‘liaison’ member and the IFOMPT Office Manager as ‘ad hoc’ members.  Members are nominated by MO’s and appointed by the EC.  Chairperson appointed by the EC after taking into consideration recommendations from the elected members of the AGB.

Term & Term Limits:  Three-year terms with three-term limits.

Qualifications:

Members must belong to a MO or RIG of IFOMPT but do not necessarily have to be the MO delegate.

Current Members:   Marion Schreiner (Chair), Barbel Borgel, Svein Kristiansen, Pierre Roscher, Alexandros Sideris, Eva Backer Hansen,  Laura Finucane (EC Liaison), Ingrid du Toit (Office).

Meetings: Every 2 months in the first year via teleconference. One face-to-face meeting a year, if appropriate.                                                                                                                                        

Purpose: To ensure the Branding strategy is delivered by providing a clear direction and focus on a number of objectives outlined below.

 2016/2017 Charges

  1. Develop a document that outlines the Benefits of membership of IFOMPT. Disseminate the document to MO’s with clear guidance on its distribution.
  2. Develop a standardised power point/video presentation for MO use in promoting IFOMPT to their educational programmes and other possible opportunities.
  3. Review and develop the guidance for the use of the logo and tagline and where necessary amend and distribute as appropriate.
  4. Describe the use of the logo and tagline at Conferences associated with IFOMPT.
  5. Review any promotional documents for IFOMPT and develop as necessary. Consider translating into other languages.

Duties:

  • Chair :
    • Responsible for ensuring advisory group functions properly by:
  • Coordinating tasks of the group and prioritising tasks;
  • Planning and running meetings;
  • Ensuring matters are dealt with in an orderly and efficient manner;
  • Bringing impartiality and objectivity to meetings and decision-making; and
  • Reporting to the IFOMPT Executive Committee on the activities of the advisory group.
  • Member:
  • Actively participating in meetings
  • Follow up on agreed action points from meetings within designated time-frames
  • Provide input into the tasks and continue to develop the strategy.

Conflict of Interest:  A conflict of interest can arise when conditions or circumstances preclude or interfere with an individual’s capacity to make the objective, detached decisions required of EC Advisory Group members.  Members shall excuse themselves from such participation in any case where a conflict of interest arises, where a potential conflict of interest may arise, or where there may be a perceived appearance of conflict.

IFOMPT October 2016

 
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